Agency: British Film Institute (BFI) Client: BFI
Project: IMAX cinema relaunch OOH, signage and social media campaign
Involvement: Concept, art direction, design, artwork and retouching
Digital wide
Print four sheet
Digital 48 sheet
Digital escalator panels
Tube car panel
Auditorium holding screen slide
Auditorium entrance branding
Exterior signage
Social media and email